June | 2011 | its.us!: "The sale of the domain name Social.com closed this week for USD $2.6 million, setting the record for reported 2011 domain name sales. Marksmen, Inc.’s domain sales arm, NameQuiver, co-brokered the sale at the Moniker premium domain auction held at the recent DOMAINfest® Europe event in Barcelona, Spain. The sale was widely anticipated by domain name industry veterans, who correctly predicted an impressive price for the name.
Brokers considered Social.com a category-defining domain name at a time when social media has become the single largest growth sector on the Internet. “The sale of Social.com undoubtedly represents marketing millions,” said Cyntia King of NameQuiver, who helped engineer the sale."
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