FairSearch.org | The Frightening Math Behind Online Advertising: "There is a lot of money in worldwide digital advertising. In fact, according to ZenithOptimedia, roughly $64 billion dollars.
And while Google would like you to think that it only makes up “30% of online advertising revenue among owned and operated properties,” blogger Darren Herman has the real breakdown.
Using information from its 10-K filings, Herman determined Google’s 2010 total digital revenue to be over $29 billion dollars. (Small point: seems to us that $29 billion is Google’s total revenue and $28 billion is Google’s revenue from advertising)."
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Social Advertising produces faster and better increased web traffic than any other single advertising item can produce, at a fraction of the cost, or even free.
These numbers are too large to ignore. Indeed when one considers the current Paradigm-Shift info, it become necessary to view the line, bar, or pie chart graph, to see what once clearly showed to supremacy is definitely being challenged by on-line advertising!
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